Category Archives: Promotioals Plus

Business Advertising: Do-It-Yourself Advertising Versus Using A Promotional AD Agency

Are you a small to medium sized business owner? If you are, you may be looking for ways to improve your customer base and your profits in general. If you are you, you may be interested in starting a new marketing or advertising campaign. When it comes to business advertising and business marketing, you will find that you have a number of different options. Many business owners choose to do their own direct marketing promotions, while others choose to use the services of a professional promotional ad agency.

If this is your first time proceeding ahead with a full scale marketing or advertising campaign, you may be wondering whether you should use the services of a professional promotional ad agency or if you should perform your own direct marketing promotions. When it comes to determining which marketing approach is best for your business, you will want to examine the advantages and disadvantages of each. A few of the most influential advantages and disadvantages, of both promotional ad agencies and direct marketing promotions, are outlined below for your convenience.

When using the services of a professional promotional ad agency, many business owners appreciate the time that they are able to save. It is no secret that business marketing and business advertising are time consuming tasks, especially if you are unfamiliar with the process. Should you decide to allow a professional promotional ad agency handle your business’s marketing and advertising, you will likely find yourself able to focus on other important tasks.

In addition to saved time, using the services of a professional promotional ad agency often produces professional results. Many promotional ad agency employees have experience with business advertising and business marketing. Most promotional ad agencies have taken the time to research and test out numerous marketing approaches. This, essentially, means that they already know which approaches are successful, like promotional gifts, and which ones are only a waste of time and money.

Although there are a number of advantages to uses the services of a professional promotional ad agency, there also a number of disadvantages to doing so as well. One of those disadvantages is the cost. Hiring a professional promotional ad agency can be fairly expensive. Despite the cost of doing so, many business owners find it well worth the costs. In fact, many look at it from the standpoint of a business investment; an investment that they will likely see a return on.

If you are uninterested in using a professional promotional ad agency to your advantage, you may be interested in learning the advantages and disadvantages to doing your own direct marking promotions. As for the main disadvantage to doing your own direct marketing promotions, you will find that it can be time consuming to do. If you are relatively unfamiliar with business marketing and business advertising, you may spend a good deal of your time doing research and then relying on trail and error. As previously stated, many promotional ad agencies already have proven marketing and advertising plans in place, which include reward or incentive programs.

Perhaps, the biggest advantage to doing your direct marketing promotion, either yourself or by having one of your staff member do it, is the money that you may be able to save yourself and your business. This is ideal if you are operating your business on a budget. Although your time or the time of your employees will cost money, you will find that the cost is often lower than that of using a promotional ad agency. It is also nice to have complete control over all advertising and marketing decisions.

Whether you decide to handle your own direct marketing promotions or rely on professional assistance, you will want to consider using reward programs or customer incentive programs to your advantage. These programs can include rewards, like free merchandise or travel certificates, to new or returning customers. If you decide to perform your own direct marketing promotions, you will need to find an incentive company to do business with. You will want one, like the Infinity Incentive Group, that gives you the option of choosing multiple promotional gifts.

Put Your Logo On The Map With Promotional Coffee Mugs

Crazy for Promotional Coffee Mugs

If you’re looking for a way to get your logo seen and your business in the public eye, consider investing in promotional coffee mugs. Presented as gifts to clients, or as part of a marketing blitz, promotional coffee mugs can help you in spreading the word about your enterprise. More noticeable than pens, and more universal than golf balls, coffee mugs can be used by anyone, anywhere. While coffee drinkers will appreciate the addition of a new mug to their collection, non-coffee drinkers can use it for tea, hot chocolate or soup. Promotional coffee mugs offer an inexpensive, yet highly effective means of advertising your business.

Personalizing Promotional Coffee Mugs and Glassware

From logos to mission statements, personalized coffee mugs are designed by you and custom made to your specifications. Even if you don’t have a business to promote, promotional coffee mugs make great souvenirs of class or family reunions, anniversaries and large scale birthday celebrations. Many suppliers offer photo transfer services that allow your logo and/or images to be permanently affixed to a variety of coffee mug designs. As they are generally purchased in bulk quantities, promotional coffee mugs are extremely cost effective and are adaptable to most budgetary constraints. Don’t let the competition edge you out, get a head start by distributing promotional coffee mugs today.

Styles, Shapes and Sizes – The Variety of Promotional Coffee Mugs

Personalized coffee mugs to advance your business or cause can be found in an abundance of styles and several materials. Whether you’re looking for an acrylic travel mug with a spill-proof cap, a standard ceramic mug with a high gloss or matte finish, or an elegant glass mug with your logo etched into its surface, promotional coffee mugs are available to suit your taste. Specially sized jumbo coffee mugs in flared brim and signature coffeehouse styles lead the current trend in coffee cup promotions. Glass mugs in the traditional pint or Irish coffee styles are also very popular. If you’re on a budget, standard ceramic or acrylic promotional coffee mugs can be a wise choice. Basically the number of options you have for color, size and style is virtually unlimited and subject to your own personal preferences.

Where to Find Promotional Coffee Mugs

The best place to look for high quality, low cost promotional coffee mugs is on the internet. Many printing and business gift companies provide all the information you need to know about ordering, shipping and designing promotional mugs right on their website. Mug designs are implemented with your customizations and shipped directly to your home or business. Using the internet to shop for promotional gifts allows you the freedom to browse a wide selection of options in a short time period from the comfort of your home. If you want to get the most publicity for least amount of money, promotional coffee mugs are the choice for you.

Create A Difference With Advertising Promotional Products

There are so many business offering the same products and services, if you are new in the business industry and would like to join in the game you ought to know how to play to ensure that your business would stand out from among the crowds of competitors. A business requires advertising in order to make its presence felt in the community. However, not all promotional endeavors are budget-friendly, that is why there is a need for a thorough business planning which include the search for cost-effective advertising solutions. The chosen advertising scheme must be useful, effective and above all must stay within the company’s budget.
One cost-effective advertising scheme involves the use of advertising promotional products such as mugs, pens, caps, bags, t-shirts, towels and many more where businesses may place their company’s logo. The choice of the promotional products to use depends on the type of business. Let us say your business involves coffee so the better choice is to have your company’s logo placed on a mug. This is also a way of always reminding your customers of how great your coffee is every time they take a sip off your promotional mug. Likewise, it is a means of exposing your company to other prospective clients who happens to see the mug. Promotional t-shirts are also very effective in advertising business since it can provide a free traveling advertisement for the company. The wearer of the t-shirt tends to maximize the exposure of the company to a much larger number of people especially when the wearer travels to other places.
Promotional products are truly the best means of advertising your company since they are very useful and hardly end up in the trash. But in spite of these, many companies still doesn’t realize the potential of promotional products to sell their services, their products as well as promote the company’s various events. However, for those who make use of promotional products the benefits are tremendous. Some of the benefits derived are in terms of an increase in sales as well as the increase in the number of customers.
Promotional products also tend to last longer and so companies really save a lot of money since they don’t have to create a new set of advertising materials every so often. Likewise, promotional products are also great collector items especially for those customers whose hobbies are collecting items from various companies.
To further save on promotional products there are printing companies that offers great discounts for large volume of promotional items. And these companies are made easy to search in the net.